Hotel Vacature: Sales en marketing, banquet sales

Sales Manager / New Business Development Manager


  • Hotel vacatures van: W Amsterdam
  • Standplaats: Spuistraat 175, 1012 VN Amsterdam, Noord-Holland
  • Totaal aantal medewerkers: 127
  • Dienstverband: Fulltime baan
  • Functie categorie: Sales en marketing, banquet sales
  • Referentie nr: 31790
  • Geplaatst op: 04-11-2019

Algemene informatie

 Start your career as New Business Development Manager at the W Amsterdam where design, music and fashion connect to our guests and create an extraordinary dynamic for the city of canals. 

Split across two unique buildings, a former Telephone Exchange building and a Bank, W Amsterdam is an intriguing design mix of heritage and contemporary where nights never end and the pulse is set high with a full calendar of exclusive W Happenings.

A magnificent icon where our guests step inside the W Amsterdam and go straight to the top and check in at our rooftop W Living Room.  Experience the innovative design and luxury of our 238 stylish guestrooms, including 25 suites, three WOW suites and two lavish Extreme WOW Suites.

Get in on the fun and transform your dreams into reality. Apply now and Deliver Whatever/Whenever to our guests, Connect to the Extraordinary & Surround yourself with what’s new/next.

Located near Dam Square, W Amsterdam is right in the heart of the city, just steps from the iconic canal district with its vibrant restaurants, bars and nightlife scene and an easy stroll to the boutiques of the 9 Streets district.

Job Description
We are looking for an New Business Development Manager is passionate about W, passionate about music, style and innovation. It is critical that the New Business Development Manager represents the W lifestyle to our guests and customers.  They, like the rest of our ‘talent’ are the soul behind the brand and they bring it to life.
The Business Development Manager is responsible for achieving outbound call, new account and opportunity generation goals of the Sales Office.  A key focus of the job is to call potential new accounts and re-solicit past business to achieve and/or exceed targeted business development activity and opportunity development objectives. Additionally, the incumbent will ensure an accurate and timely lead turn over to the Large Group, Core Group and/or Select Service & Extended Stay Group and Catering teams in the Sales Office and/or Account Executives after converting cold leads to warm leads.  This position supports Marriott’s Sales & Marketing vision and drives customer loyalty by delivering excellent customer service with each customer interaction. 
Education and Experience
2 years’ experience in proactive lead generation, preferably in the hotel industry.
2-year degree from an accredited university in Business Administration, Hotel and Restaurant Management, or related major.
Candidate must possess a valid work permit for The Netherlands.
Knowledge of property-specific business segments (e.g. group, catering, transient).
Knowledge of Marriott International and hospitality industry in general.

Conducting Sales and Marketing Activities
Achieves outbound calling and ensure customer satisfaction.
Proactively solicit potential new accounts or business opportunities by leveraging business intelligence from Sales & Marketing Planning and Support and from third-party data sources to generate leads.
Proactively identifies and solicits new business opportunities and contacts.
Re-solicits non-managed realized opportunities including Turndowns, lost opportunities and actualized
Understands the overall market - competitors’ strengths and weaknesses, economic trends, supply and demand etc. and how to sell against them.
Builds and maintains rapport with customers throughout the sales process.
Effectively presents market hotel benefits and features based on customer needs.
Utilizes negotiation skills and creative selling abilities to uncover new business.
Works collaboratively with the Large Group, Core Group and Select Service & Extended Stay Group and Catering teams in the Sales Office and Area Sales teams to ensure that sales efforts are coordinated, complementary, and not duplicative.
Establishes and maintains complete and up-to-date lead information on each account in SFAWeb|CIto ensure accurate reporting.
Processes all leads and responds to customer inquiries in a timely manner.
Effectively qualifies and maintains customer’s long-term business potential and refer customers to market, field, hotel or national sales office, as required.
Keeps appropriate parties informed of trends, opportunities, market changes, as needed.
Verifies accurate and timely lead turnover to Area Sales and/or the Sales Office teams.
Effectively handles customer care issues and as necessary, refer them to the appropriate owner.
Understand and actively utilize company marketing initiative/incentives to convert cold leads to warm leads.
Effectively leverage other Sales Office resources and administrative/support staff to achieve personal and team related revenue goals.
Perform consistently in the areas of sales, meeting production goals each period/quarter/annually.
Performs business travels to explore new markets and to represent W Amsterdam on business fairs and roadshows.
Performs other duties, as assigned, to meet business needs

Adaptability - Maintains performance level under pressure or when experiencing changes or challenges in the workplace.  

Communication - Conveys information and ideas to others in a convincing and engaging manner through a variety of methods.

Problem Solving and Decision Making - Identifies and understands issues, problems, and opportunities; obtains and compares information from different sources to draw conclusions, develop and evaluate alternatives and solutions, solve problems, and choose a course of action.

Professional Demeanor - Exhibits behavioral styles that convey confidence and command respect from others; makes a good first impression and represents the company in alignment with its values.

Managing Execution

Building and Contributing to Teams - Actively participates as a member of a team to move the team toward the completion of goals.

Driving for Results - Sets high standards of performance for self and/or others; assumes responsibility for work objectives; initiates, focuses, and monitors the efforts of self and/or others toward the accomplishment goals; proactively takes action and goes beyond what is required.

Planning and Organizing - Gathers information and resources required to set a plan of action for self and/or others; prioritizes and arranges work requirements to accomplish goals and ensure work is completed.

Building Relationships

Coworker Relationships - Interacts with others in a way that builds openness, trust, and confidence in the pursuit of organizational goals and lasting relationships. 

Customer Relationships - Develops and sustains relationships based on an understanding of customer needs and actions consistent with the company’s service standards.

Global Mindset - Supports employees and business partners with diverse styles, abilities, motivations, and/or cultural perspectives; utilizes differences to drive innovation, engagement and enhance business results; and ensures employees are given the opportunity to contribute to their full potential.

Generating Talent and Organizational Capability

Organizational Capability - Evaluates and adapts the structure of own assignments and suggests improvements to work processes to best fit the needs and/or support the goals of an organizational unit.

Talent Management - Provides support and feedback to help individuals develop and strengthen skills and abilities needed to accomplish work objectives.

Learning and Applying Professional Expertise

Applied Learning - Seeks and makes the most of learning opportunities to improve performance of self and/or others.

Business Acumen - Understands and utilizes business information to manage everyday operations.

Technical Acumen - Understands and utilizes professional skills and knowledge in a specific functional area to conduct. List out all discipline technical competencies relevant to this position. For example: (see: link to CLS page with technical competencies)

General Hotel Operations - Knowledge of the operating principles and practices of all brand/hotel-specific functions to support successful operations of the overall property (e.g., Engineering/Maintenance, Event Management, Finance and Accounting, Human Resources, Legal/Contracting, Food and Beverage, Guest Services/Front Desk, Sales & Marketing, Security/Loss Prevention, Retail/Gift Shops, Spa, and Recreation/Health Club).

Basic Competencies - Fundamental competencies required for accomplishing basic work activities.

Basic Computer Skills - Uses basic computer hardware and software (e.g., personal computers, word processing software, Internet browsers, etc.).

Mathematical Reasoning - Demonstrates ability to add, subtract, multiply, or divide quickly, correctly, and in a way that allows one to solve work-related issues.

Oral Comprehension - Demonstrates ability to listen to and understand information and ideas presented through spoken words and sentences.

Reading Comprehension - Demonstrates understanding of written sentences and paragraphs in work-related documents.

Writing - Communicates effectively in writing as appropriate for the needs of the audience. 


  • Hotel vacatures van: W Amsterdam
  • Contact persoon / afdeling: Human Resources
  • Adres: Spuistraat 175
    1012 VN Amsterdam, Noord-Holland
  • Telefoonnummer: 0031208112500
  • Website:
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